Hong Deng, Principal, has extensive experience in analytics, project management, business modeling and strategic planning; strengths particularly well-suited for companies going through change or contemplating mergers and acquisitions. She also has a strong background in supply chain management, logistics, investment banking, and international business.
Prior to joining Fulcrum Edge, Hong was a branding project lead and acquisition project associate for Beijing West Industries. She began her career with Aeltus Investment Management, supporting Exxon's EAFE international index fund and other fund analyses. She was a business analyst for Con-Way Transportation Services advising executive management on business expansion, process improvement, and merger and acquisition issues. She was also a senior analyst for Wunderman, Team Detroit.
Hong holds a Vor-Diplom in Economics from Bergische Universität Wuppertal (Germany), a Bachelor of Arts degree in Economics from Dartmouth College, and a Master of Arts in Applied Economics from the University of Michigan. She is the Business Manager for the Detroit Chinese Business Association, Vice Principal of Public Relations and Academic Affairs for the Annhua Chinese School, and was an Adjunct Faculty member in Economics and Statistics at Cleary University. Hong is fluent in English, Mandarin and German.